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More and more people are starting to look for online work to either supplement their income or to become their main source of income. Writing SEO articles is one form of generating an income online. The SEO industry is a fast growing one and this means that there is an increasing demand for article writers.

You can easily find work online writing SEO articles by approaching different companies. They often use freelance writers in this capacity and some SEO companies would be willing to give first-time writers the opportunity to work for them.

About SEO Articles

SEO articles are written using specific topics and unique keywords or keyword combinations given to you by the SEO companies for which you write. Articles range from 150 words to 1000 words in length and payment works in relation to this.

The articles are used on the websites of clients serviced by the SEO companies to further assist search engines like Google and Yahoo to find these websites a lot easier. This form of marketing is used to increase the amount of traffic experienced by a website and improve brand visibility and customer acquisition.

It is important that the SEO articles you write adhere to the guidelines of the company you write for and that they are always coherent and free of grammatical and spelling errors. This will ensure a good relationship with SEO companies and you will thus be able to maintain a steady workflow.

The more times a given keyword or keyword combination appears in an SEO article, the stronger the article will be. This means that the chances of getting better results in terms of improving a website’s relevance in online searches will increase exponentially. Understanding how the process of SEO works will make writing articles a lot easier.

Finding SEO Companies

You can find SEO companies by conducting a simple search using a trusted search engine like Google or Yahoo. Try to write for at least two different companies so that if work from one company slows down it will not affect your income too much.

SEO companies will often request that you submit a sample of your writing in order for them to assess your writing ability. Be sure to present well-written work at all times as this will determine whether you find more work writing SEO articles.

It is important that you confirm whether the SEO company you wish to write for is reputable. There are many companies online that are not legitimate and scam people out of money or companies that pay below the standard rate. Understanding the SEO industry and the standard rate for freelance SEO article writers will make this process easier.

Investigate what the industry standard is for payment regarding writing SEO articles and use that as a baseline when researching different SEO companies. This way you will be able to tell the legitimate companies apart from the posers and don’t end up wasting your valuable time.

Get SEO tips here.

Whenever we create our own website or write a blog, we are not very sure whether our website or our blog will top the search engine ranking. There is no point in designing a great website by hiring top of the notch web designers if the website does not get its required ranking. Search Engine Optimization (SEO) is very important to reach target audience. Always remember that there are thousands of other companies just like yours trying their luck to reach the top of the search engine when users click on a specific keyword relating to the type of business you operate.

To reach the top of any SEO rankings, it is mandatory that we find an SEO expert. How to find an SEO expert in increasing traffic to our website and allow our website top the SEO ranking? This is not so difficult. Read further to know all about it.

There are plenty of companies providing SEO services but we need to select the best among the rest inorder to get the desired results. There are many companies claiming to be SEO experts but fail in their services and we end up paying these companies for nothing, so how to pick the real SEO experts from the many fake companies? Here are some few tips on how to find an SEO expert.

1- Google the company – If any company claims to be an SEO expert, you must first search them on Google or any other search engine websites, If the said company is listed in the top 5 or at least in the top 10 of the Google search engine page. If they are ranked well, than you know that this company is an SEO expert, otherwise, you need to move ahead and search for another company.

2- Budget – Many SEO companies charge a high fee for newly developed websites. Therefore we advise you not to contact an SEO company when the website is newly created. This is mainly because new websites will not have any content or blog or reviews and hence your SEO ranking will be low even if you hire a reputed SEO company. So, wait for some time, add content, blog, reviews etc. and then contact an SEO company.

3- Track Record – Once you contact an SEO company, ask them to provide you with their past references or the previous SEO work done for any company. If they provide you, check on Google and find out whether the company has topped the SEO ranking. If it is listed in the top 10 of the page, it means that you have contacted the right SEO expert; otherwise, follow the above method, in simpler terms move ahead in search of other companies.

4- Be informed – Once you find an SEO expert and provide them the contract, see that the company is in touch with you providing you with the progress of your website on daily basis. This will allow you to know that they are promoting your website. Many companies once given the contract will never bother to contact the website owners. So, be careful of such companies and make it a point to discuss this matter with them before signing the contract.

It is imperative for website owners to hire the perfect SEO Company to further improve their websites and avoid the risks of destroying the site or tainting the website master’s credibility. Many website managers are unaware of the dangers of employing an incompetent SEO partner. Hence, they need to know some pointers on how to choose the right SEO Company when hiring an SEO expert.

The first thing that website masters have to consider in choosing the right SEO companion is the company’s length and nature of experience in the field of search engine optimization. While expertise and skills are necessary requisites in choosing the right SEO Company, experience is always a trusted aspect. SEO companies with extensive experience in this field are more reliable than new ones because it is expected that the former have more practical knowledge that they gained in the execution of their work.

Website owners assume that experienced SEO agencies have encountered problems and discovered ways on how to do away with them. In their years of performing their job, experienced SEO companies have received feedback and criticisms that enhanced their professional skills. Another aspect that should be considered in choosing the right SEO Company when hiring an SEO expert is communication. Proficient SEO companies are open to queries and suggestions of the website masters. Their professionalism and skills are also reflected by the constant updates that they provide the site owners. The site owners need to know exactly everything that the SEO agencies do to their websites, including the simple alterations or improvements. In this way, SEO firms become transparent to the website owners while winning their trust by giving accurate and constant updates and information.

The next pointer on how to choose the right SEO companionship when hiring an SEO expert is related to evaluating the company’s level of expertise. Website owners can avoid hiring inefficient SEO companies by requesting for a portfolio or record of accomplishments. Of course, references are trustworthy, but to double the assurance that a website moderator is employing an efficient SEO companion, a detailed list of achievements can be requested by the site owner. Through this, the website owner will be able to see that the SEO companion has the ability to produce commendable and high-quality results, not just promises and false achievements.

The last point to bear in mind in choosing the right SEO partner is associated with background checking the company. Portfolios and records of accomplishments will help website owners to evaluate the goal orientation of SEO solutions, while feedback, comments, and testimonials from clients will help site owners to gauge customer satisfaction of SEO companies. Website owners must take some time contacting previous clients of their prospective SEO agency and ask them to provide concise but truthful feedback. In this way, site owner will be guaranteed that the SEO agency they intended to hire adheres to their goal of producing outstanding works while satisfying customers’ distinct needs and requirements.

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You don’t have to be an SEO expert to optimize your site for search engines.

Of course more knowledge is better, and it can be worthwhile to hire an SEO professional. On the other hand, you can optimize your site yourself with basic SEO knowledge and see results. If you choose to hire a search engine optimization company, you can make more informed decisions if you understand basic SEO.

Choose a website hosting provider that offers tools, tips and how-to articles that can help you to get started faster and be more successful at SEO.

Overview of SEO

Search engine optimization, or SEO, is the use of various techniques to make web pages rank high in relevant search engine results. The goal of SEO is to bring more people to your website when they search online for content that you have at your site.

SEO is only part of making your website successful. Increased traffic will benefit you only if the visitors are your target audience and they find what they’re looking for. Good SEO brings your targeted audience to your site. Good website content and design help keep them there.

The first part of SEO is creating quality content with relevant keywords in the right places. The second part is getting inbound links. Both are ongoing projects. Your competitors are working on their sites, and search engine algorithms (how search engines score web pages) change.

Content and SEO

Search engine bots look for is content that’s good, fresh, unique, and focused.

Of course bots can’t tell if your pages are well-written, but they can tell if you’ve overused (stuffed) keywords on them, and they will penalize your site.

Fresh content gives bots reasons to come back and crawl your site more often. Add new content when you can, and update existing content. Give each page its own topic, and it will do better in search results for that topic.

If you use content that’s already online elsewhere, search engines may choose to display only one of the pages in the search results, and chances are that it won’t be yours. Create unique content that’s tailored for your site. Site visitors as well as bots will appreciate it.

Be sure that bots can read your content. They can’t read Flash or graphics, and poorly formatted HTML can hinder bots from crawling your site.

Keywords and SEO

Keywords are words and phrases that people use to search online. They go from short and general (short tail), such as, “health,” to long and specific (long tail), for example, “best home remedy for a sore throat.” More specific keywords are more likely to bring a targeted audience to your site.

Research and identify the keywords that people will be using to find information at your site. Then, use those keywords in the right places on your web pages. Avoid keyword stuffing, which is overusing keywords or using them out of context. Make the text sound natural.

HTML and SEO

HTML is a markup language to define how web pages and their content display. For example, if you look at the source code of this page, you’ll see <h2> and </h2> around each heading. They’re level 2 heading start and end symbols. Look at the <head> section of the page (at the top), and you’ll see the <title> tag.

The <title> tag and <h1> heading are the most important places to place keywords for each page. The <title> tag appears at the top of browsers and in search results. It can be up to 64 characters long (or longer, but some search engines may truncate it). If you’re offering a local service, be sure to include the name of your city and other keywords for your location. Each page should have a different title. The <h1> heading appears at the start of the page content.

The highest heading level is <h1>. The higher the heading level, and the more weight it’s given. Keywords are still given weight in <h2> and lower-level headings. Each page should have only one <h1> heading, but it can have numerous <h2>, <h3> etc. headings. Headings help site visitors as well as search engines.

Use your chosen keywords in the title, the headings, and within the rest of the content, particularly near the top of the page. Keywords in bulleted items are thought to carry more weight as well.

Link anchor text is a good place for keywords, as is alt text (the alternate text for images). Keywords in URLs are also valuable for SEO.

Meta tags and SEO

Meta tags also appear in the <head> section of the source code. The relevant tags for SEO are the description tag and (possibly) the keyword tag.

The meta description tag should contain a description of the web page and be unique to that page. With some search engines, it appears in search results, so it can influence whether people click on the link to your page.

Search engines used to rely on the meta keyword tag until too many webmasters stuffed it with keywords that weren’t on their web pages. Most search engines disregard it, but some still use it, so it can be useful to include the keywords you use in the meta keyword tag for that page.

Links and SEO

Links from other sites count as votes for your site. Some webmasters will link to your site on their own. You can also contact webmasters of related sites and ask for one-way or reciprocal links. The best inbound or backlinks are from sites with these traits:

• They have a high PageRank (for Google, this is relevant) and/or rank well in search engine results themselves.
• They have related content (content with similar or related keywords).
• They don’t have a lot of links per page.
• The links are one-way and not reciprocal.

In addition, if the anchor text (the text that appears in the link) has keywords that you use at your site, the link is even more valuable.

The hats of SEO: white, black, and gray

White hat SEO techniques are those allowed by search engines. White hat SEO is good. Black is using techniques that try to trick search engines, such as doorway pages. It can get your site banned from search engine results. Gray hat SEO is the gray area of SEO and can sometimes also get your site banned.

Google’s Webmaster Guidelines lists some SEO techniques that are and aren’t acceptable to Google. Most of these guidelines could apply to all search engines.

Ms. Rosendahl has over 21 years experience in systems analysis, hosted applications, and management as well as 15 years experience in web hosting and Internet marketing. Ms. Rosendahl has a Bachelors from Houston Baptist University with a double major in Computer Information Systems and Business Management. Stephanie is the founder and CEO of website hosting firm – GreenHostIt.com, proudly offering Houston web hosting and supporting webmasters world-wide.

The truth about most SEO companies is that they do nothing for a website. They often do nothing because they can get away with doing nothing. This is an unfortunate truth, but as real a truth as any truth. There are plenty of search engine optimization companies that will do nothing and will never try to help a business get ranked higher on the search engines other than the initial on page SEO.

Most companies only do on-page SEO. Why? It is because on page, SEO only has to be done once, and then it can stay on the site. This means that most SEO companies are charging a fee to maintain work that may have been done months or years ago. This is a bad situation for any company because the SEO company is charging money for work that is not happening.

Why is this happening? Most of the people who say they are SEO experts are not really SEO experts. They are usually designers who learn that they can make more money by saying they know SEO. However, they only know on-page SEO because that is what they know how to do. It makes sense in the context of what they do. Therefore, they never dig deeper into the complexities of off page SEO.

However, this is no excuse for larger SEO companies who charge thousands of dollars each month. Many of these sites do not do on page SEO for their clients because, “that would cost more money.” When, in actuality, they are already (the client) paying the SEO company a large sum every month for no work.

The larger SEO companies can get away with this because the website owners do not understand SEO therefore they have no basis to compare the SEO effort against at all. This means that the website owners are in the dark and the SEO companies take advantage of this fact. They even convince their clients that they should be happy with this situation.

The way they keep their clients is that the client does not lose ranking, however, they also do not again any ranking at all either. They just stay in the same spot and they pay for that spot whether or not any work has occurred (on page or off page).

Therefore, the smartest thing for a person or business to do is to educate himself or herself about the process of SEO to see if the company is actually doing anything for them. A company that is smart knows that a company can easily trick them because they know nothing about the process of SEO. One of the great problems with SEO is that fact. It is too hard to tell who is good and who is not good because the methods of SEO are not widely known. Therefore, a person who wants to have a great SEO provider must have some SEO knowledge his or herself. If they do not have this knowledge, then they can expect to lose money and receive no value in return.

Scott Buendia is an internet marketing expert who is well known for his SEO, social media, and marketing prowless. Check out his companies website at [http://www.oncomingstormmarketing.com]. You can connect with Oncomingstormmarketing.com here as well, http://www.bizbuilt.com/cards/portlandseo.